Brand Bites: Thoughts from an Innovation Expert
Conversation with Michael Muntean, Global Director of Innovation for Church & Dwight
Posted in : Inspiration
Author : Eric Zeitoun
Date : 14-02-12
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Generosity Day
Out with the days of selfish happiness, in with the days of connected well-being. There is a fundamental shift happening in all levels of society...
Posted in : Inspiration
Author : Carolyn Centeno
Date : 14-02-12
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Macro Trend: Imagine
With the acceleration of globalization and harmonization, consumers are looking for ways to express their own sense of creativity and individuality.
Posted in : Trend
Author : Eric Zeitoun
Date : 11-02-12
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Marketing to singles
How can marketers capitalize on the singles market?
Posted in : Trend
Author : Eric Zeitoun
Date : 10-02-12
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JCP-Brilliant or Bust?
Will a convergence of new strategies create consumer loyalty for jcpenney, or consumer confusion?
Posted in : Brand
Author : Karen Smith
Date : 02-02-12
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